How Cloud Communications is driving Digital Transformation

In recent years, Cloud Communication has been a critical focus for any enterprise undergoing a digital transformation. As customer engagement mediums such as SMS, voice, social media, and chat became bare essentials, more and more enterprises have begun to prioritise reliable CPaaS providers. This assessment by IDC InfoBrief explains how CPaaS can impact factors such as brand loyalty and spending power, as well as entails the criteria's to consider when seeking a provider for your enterprise's digital transformation needs.